Share the Road in Sutherland

I grew up on a small farm in the middle of nowhere. As we drove around sharing memories we passed this sign. We had to turn around and go back for a photo. In the Portland area we see these signs all over the place. Of course we see cyclists all over the place too. There's hardly a need, way out here, to share the road with other vehicles, let alone bicycles. So the irony was just too fun not to capture. And yet, shouldn't we always be sharing whatever we have, with whomever else is out there? Share the road of life...